Welcome to our new online store!

Our Story

Vivid
adjective

1. Producing powerful feelings or strong, clear images in the mind.
"memories of that evening were still vivid"

Synonyms: graphic, evocative, realistic, true to life, lifelike, faithful, authentic, clear, crystal clear, detailed, lucid, striking, arresting, impressive, colourful, highly coloured, rich, dramatic, picturesque, lively, stimulating, interesting, fascinating, scintillating; memorable, unforgettable, powerful, stirring, affecting, emotive, moving, haunting

2. (of a colour) intensely deep or bright.
"the rhododendron bush provides a vivid splash of mauve"

Synonyms: bright, bright-coloured, colourful, deep coloured, brilliant, glowing, radiant, vibrant,  strong, bold, deep, intense, rich, warm, flaming, flamboyant, glaring, eye-catching
"a vivid blue Mediterranean Sea"

Our Story

Since our humble beginnings in 2006 Vivid International has been an Australian owned fashion house dedicated to creating fashion that evokes feelings as strong as these definitions. We are proudly Australian Designed and owned and promote our labels through over 350 locally owned independent boutiques throughout Australia and New Zealand.

Our brands including Vivid, PORTOBELLO, yesadress and Merino Essentials are only manufactured in ethically sourced factories that adhere to our stringent passion for workers rights and pay rates and our love of quality fashion.

As a small family business, our team has always striven to create and produce quality garments at a reasonable price. We want you to feel comfortable and confident in our outfits. Each season brings new designs and a fresh palate of colours to ensure our collections are always on trend, providing loyal customers exciting new ranges all year round.

Whether you have just discovered our clothing or have been a faithful follower from the beginning we thank you for your support and hope you continue to love our designs as much as we do!

Love Team
Vivid International
xx

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